Today we are talking about the state of assisted living across the nation.

The mere mention of the terms senior housing, and assisted living generates a reaction from most investors. The natural reaction is to say something like “Oh senior housing is a hot area. There’s a lot of money to be made in assisted living.” That’s the urban wisdom.

Beneath the surface, the reality is more complex. In most primary markets, the entire assisted living industry had built ahead of the demand with the expectation that demographics and the aging baby boomer population would catch up and bring additional demand in the coming decade.

There are not too many industries where you can increase supply a full decade ahead of demand. That can be an effective strategy for grabbing market share. It can also be a recipe for financial failure.

On today’s show we segment senior housing into specific vertical specialties and see which ones are working and which ones are not.